Archive for the ‘Social Media’ Category

The Sensis Take – 7/20 Edition

Monday, July 20th, 2009

The Not-So-Hidden Politics of Class Online – From the Personal Democracy Forum Conference Description: A talk at the Personal Democracy Forum conference on research into the social patterns of teenagers on online networks.  Dr. Danah Boyd is a Social Media Researcher at Microsoft Research New England and a Fellow at Harvard Law School’s Berkman Center [...]

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Quick Stat: 800,000 Virtual Gloves For Michael Jackson

Monday, July 13th, 2009

Just read the following on Virtual Goods News: July 7, 2009 was the day of Michael Jackson’s memorial service and also the day that Facebook made a special commemorative virtual gift available (though I saw the frenzy start on July 2nd, so not sure about the release date). The gift was a virtual representation of [...]

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How one company is using Twitter to market itself

Monday, July 13th, 2009

How one company is deftly using social media to market it’s services.

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“The White House Online Town Hall” or “Houses Fall Without Foundations”

Monday, July 6th, 2009

We at Sensis are all about social media.  We blog, we tweet, we are active participants in the real-time conversation that is taking place in Web 2.0.  We love how these tools have been used to facilitate democracy and the political discourse.   But there’s one thing you really need to know about Social Media and [...]

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Buy.com launches Twitter sales promotion

Thursday, June 25th, 2009

How Buy.com is using social media for promotions.

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Facebook’s Personalized URLs – Protect your Trademarks

Thursday, June 11th, 2009

As you probably know by now, Facebook announced that starting at 12:01 a.m. (Eastern) this Saturday (or Friday night, depending on how you measure these things), you can create a personalized URL for your Facebook page. One concern for big brands is that the same squatters who buy up URLs like TigerWoods.ru and Coke.cz in [...]

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Federal Government Social Network hits 10,000 members!

Thursday, April 30th, 2009

For all those people that complain that the Federal government doesn’t get Web 2.0 and social media, there are 10,000 Federal employees who would like to politely disagree. GovLoop.com describes itself as the “the premier online community for government employees.” Having reached the 10,000 member mark last week, the social network has gained traction and [...]

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RT = FWD?

Tuesday, April 7th, 2009

You know this story – when someone first gets on email, they start forwarding you every “Did you know?” email and chain letter they receive. It’s a natural process – newcomers to email get a flood of information that they haven’t previously had access to and they think it’s wonderful. On top of that, some [...]

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Get Well Soon Jack!

Monday, February 9th, 2009

    Jack in the Box has recently launched a campaign using a combination of offline media and social media to advertise that anything can be ordered from their menu any time of the day. During the Super Bowl the company aired a commercial where Jack was crossing the street and he was hit by [...]

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