Archive for the ‘Blogs’ Category

Welcome to the new look SensisBureau.com!

Wednesday, February 24th, 2010

It’s been long overdue, but we’re finally here – the new look SensisBureau.com blog has arrived!
We hope that our new look and layout will make the site easier to navigate, search, and comment on (and we definitely encourage your comments and feedback!)
Stay tuned as we begin rolling out new blog posts on the ever changing [...]

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Youth Activism Again Obesity – “Engaging teens when everything is against you”

Thursday, October 15th, 2009

Sensis recently launched an innovative youth-targeted anti-obesity campaign entitled “We’re Fed Up.”
The campaign, sponsored by L.A. County Department of Public Health, was almost a year in the making, and forced our agency to rethink everything we thought we knew about advertising and cause marketing.
I just published an article for MediaPost’s EngageTeens column on the approach [...]

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The Sensis Take 9/16 Edition

Wednesday, September 16th, 2009

Killer Facebook Fan Pages: 5 Inspiring Case Studies
While the ability to make a Facebook page is incredibly simple, knowing how to engage your audience takes a little more savvy.  Here’s a list that details how five of the best Facebook fan pages have accomplished that feat.
Key Takeaways: In addition to providing a forum around which [...]

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How one company is using Twitter to market itself

Monday, July 13th, 2009

How one company is deftly using social media to market it’s services.

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Buy.com launches Twitter sales promotion

Thursday, June 25th, 2009

How Buy.com is using social media for promotions.

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Online ad spend dips in the 1st quarter of 2009

Saturday, June 6th, 2009

Did you hear that Internet ad spending was down last quarter 5% from the same period last year, according to the Interactive Advertising Bureau? The dip last quarter also represented a 10% drop from the fourth quarter of last year.
 
The question arises, is this a sign of a trend away from online advertising to other media [...]

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Blogger’s Choice ‘09 Awards

Wednesday, November 19th, 2008

The Blogger Choice Awards are here. What blogs have the most impact in your daily life? Well you might want to check out www.BloggersChoiceAwards.com. The site allows you to nominate your favorite blogs by category. Votes for nominated blogs show up in real time and winners in each respective category will be revealed in late [...]

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Blogging is a Man’s world?

Wednesday, October 1st, 2008

Well, that might be an overstatement. Blogging is available to anyone and everyone that wants to write about just about anything they want. However, it is a fact that there are only a handful of female bloggers that have found both money and status online. I’m waiting on the female Perez Hilton.
However there is change [...]

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