Comments on: Using Web 2.0 Strategies in Health Care Marketing: Part 2 http://www.sensisbureau.com/2009/10/using-web-2-0-strategies-in-health-care-marketing-part-2/ Wed, 03 Mar 2010 00:41:41 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: dominic http://www.sensisbureau.com/2009/10/using-web-2-0-strategies-in-health-care-marketing-part-2/comment-page-1/#comment-11005 dominic Wed, 21 Oct 2009 19:30:27 +0000 http://www.sensisbureau.com/?p=380#comment-11005 Thanks for the article. I'd like to add that beside "patient communities", there are other great opportunity that can be leveraged by brand for market research, brand development and influence like doctors community, nurse community. You also can go "niche". One of our agency client is monitoring drug efficiency in a specific community of people that are fighting cancer and mining un biaised feedback from that community. Best Thanks for the article.

I’d like to add that beside “patient communities”, there are other great opportunity that can be leveraged by brand for market research, brand development and influence like doctors community, nurse community.

You also can go “niche”. One of our agency client is monitoring drug efficiency in a specific community of people that are fighting cancer and mining un biaised feedback from that community.

Best

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